Companies Leaving California
Neutrogena Leaves California for New Jersey
Neutrogena left California for New Jersey in 2024. The company employs approximately 500 people, though it is unclear how many were directly affected by the relocation.
In Buildremote's database of companies leaving California, Neutrogena is one of 2 companies that have moved to New Jersey — 1% of our total database, and one of 19 that left (9% of all tracked departures) in 2024. Neutrogena is also one of 71 companies with between 100 and 999 employees to have left the state, accounting for 34% of all relocations in our database.
Moved To
New Jersey
When
4/12/2024
Employees
500
Moved From
California
"Neutrogena is shutting its headquarters office in Los Angeles as its parent, newly spun off from Johnson & Johnson, brings the skincare company's operations to New Jersey in a consolidation." — Source
Frequently Asked Questions
When did Neutrogena leave California?
Neutrogena left California in 4/12/2024.
Where is Neutrogena headquartered now?
Neutrogena relocated its headquarters to New Jersey after leaving California.
Why Are Companies Leaving California?
Companies cite a consistent set of reasons for leaving California: taxes, regulation, and the cost of living. Executives have pointed to the ability to reduce state corporate tax rates by more than a third after relocating, and many describe searching for a "more sustainable place to do business." California's regulatory environment is frequently mentioned — in the state, "local rules could dictate how the company chooses board members, for instance."
Talent is another major factor. While California has long been a talent magnet, executives now describe finding "a great talent pool" in their new states — and the ability for employees to actually afford to live there. As one CEO put it, their employees can be homeowners in Texas, "which in the Bay Area is virtually impossible."
Others cite cultural reasons: an "increasing intolerance and monoculture of Silicon Valley," and a desire to find a state with "a strong economic climate with low taxes, reasonable regulations, and a high-caliber workforce." States like Texas, Florida, and Arizona have actively marketed themselves as alternatives — Arizona, for instance, offering "the ideal conditions of being business-friendly, offering a high quality of life at reasonable cost."
For many companies, the decision comes down to practical business needs: "our business needs, opportunities for cost savings, and team members" — and an acknowledgment that there were "some symmetries in the way that the Bay Area works that just didn't really work well for us."
Buildremote Research
Companies Leaving California — The Complete Database
Every company that has left California since 2020. Destinations, dates, employee counts, and sources — all in one spreadsheet.
Related California Research
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Discuss Neutrogena's Move
Data compiled by Buildremote. Last updated May 25, 2026. Sources linked above.